BrightLocal
Try BrightLocal's local SEO tools for monitoring and auditing search performance, with a 14-day trial and no card needed.
About BrightLocal
BrightLocal is a web-based platform for local search engine optimisation (SEO). It is used to track local search rankings in Google and Bing, audit a business's local SEO profile, monitor and build business listings and citations, and monitor and generate customer reviews.
The platform's listed features include Google Business Profile auditing with competitor comparison, citation monitoring that flags missing sites and NAP (name, address, phone) inaccuracies, and reporting for multiple locations. Connections to Google Analytics and Google Business Profile Insights are offered as integrations. The homepage describes a 14-day free trial with no card required, with all features available during the trial. Pricing for paid plans is listed as tiered, and the features available depend on the plan selected.
Key features
- Tracks local rankings in Local Pack, Organic, and Map results on Google and Bing
- Audits Google Business Profile and compares it with competitors
- Monitors citations and flags missing sites and NAP inaccuracies
- Monitors reviews across more than 80 review sites
- Generates new reviews and manages them in one place
- AI Insights suggest next steps based on audit data
Best for: Local businesses, agencies, and marketers who need to track and improve local search visibility, including those managing multiple locations.
Good for
- Covers rankings, audits, citations, listings, and reviews in one platform
- Offers a 14-day free trial with no card required
Watch out for
- The free trial lasts 14 days
- Feature availability depends on the plan selected, so not every listed feature is included in every plan
BrightLocal at a glance
- Category
- Marketing & SEO › SEO & Web Analytics
- Type
- Website
- Pricing
- Free trial
- Platforms
- Web
- Open source
- Not stated
- Language
- English
- Last checked
- Oct 6, 2026 · Online when checked
- Listed
- Oct 5, 2026
Guides for SEO & Web Analytics
BrightLocal alternatives
Tools and sites you could use instead, ranked by how closely they match.
Improve local search visibility with tools for citations, listings and local SEO analysis.
Monitor keyword positions and manage SEO reporting for client websites with SERPWatcher.
CognitiveSEO provides backlink analysis, content audits, and rank tracking for websites.
Free trial
24 alternatives
Use Yandex Webmaster to diagnose site issues and review data from Yandex search.
Manage SEO campaigns with WebCEO's collection of 24 online tools for search and digital marketing.
Free trial
24 alternatives
Browse free SEO tools for webmasters who want to improve traffic from search engines.
Free
24 alternativesPopular in SEO & Web Analytics
Well-known listings from the same topic.
MS Clarityclarity.microsoft.comGoogle Consolesearch.google.com/search-consoleGoogle Search Consolesearch.google.com/search-console/aboutCloudflare Web Analyticscloudflare.com/web-analyticsBing Webmaster Toolsbing.com/webmasters/aboutBing Webmaster Toolsbing.com/toolbox/webmaster
BrightLocal FAQ
Is there a free trial?
Yes. The homepage describes a 14-day free trial that does not require a card.
Does the trial include all features?
The homepage states that the trial includes all features with unlimited access.
Can the platform report on multiple locations?
Yes. Multi-location reporting is listed among the platform's tools.
Is something wrong or out of date?
Tell us and an editor will check it.
Own this website?
Claim this listing
Claim the listing and suggest updates yourself. An editor checks every claim first.