The Marketing + Media Alliance shares research, events and industry programs focused on marketing and consumer engagement.

mmaglobal.com
MMAGlobal homepage screenshot

About MMAGlobal

MMA (Marketing + Media Alliance) is a membership association for marketing leaders. Its homepage describes a mission to accelerate the transformation and innovation of marketing, with a focus on research, events and industry programs. The homepage describes a peer community of chief marketing officers (CMOs) and an agenda covering measurement, marketing organization, data and customer experience, and AI.

The site publishes research reports and whitepapers, promotes upcoming webinars and events, and offers on-demand session recordings. Some resources, including the AI Marketing Training Series, are described as available to members only. The homepage excerpt does not mention job listings or career services.

Key features

  • Research reports and whitepapers, including a study on brand discoverability in AI answers
  • Listings of upcoming webinars and events with dates
  • On-demand recordings of sessions from the 2026 CMO + CEO Summit
  • Member-exclusive AI Marketing Training Series with an optional certification
  • Named research initiatives, including the Movable Middles Growth Framework and Brand as Performance
  • Email newsletter with alliance news and marketing transformation content
Best for: Marketing leaders, CMOs and marketing professionals who want research and events on marketing strategy and AI.
Good for
  • Publishes research and reports on marketing measurement, AI and consumer engagement
  • Lists upcoming events with dates and makes some sessions available on demand
  • States that its AI work has received 2026 awards from Esomar and the Stevie Awards
Watch out for
  • The AI Marketing Training Series is described as member-exclusive
  • Earning the training certification requires watching at least 4 of 5 sessions on demand
  • Pricing for membership or events is not shown on the homepage

MMAGlobal at a glance

Type
Website
Pricing
Not confirmed. Check the site
Platforms
Web
Open source
Not stated
Language
English
Last checked
Oct 6, 2026 · Online when checked
Listed
Oct 5, 2026

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MMAGlobal FAQ

How do I earn a certification in the AI training series?
The homepage states that participants earn a new certification by watching at least 4 of the 5 sessions on demand. The series is described as a member exclusive.
What membership benefits does the site list?
The site lists research initiatives, discussion communities, events, access to the MMA team of experts, on-demand resources and more.
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