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Potion AI
Potion AI manages ingredients, product formulation, and compliance workflows for the beauty industry.

About Potion AI
Potion AI is a web tool for the beauty industry that covers ingredient management, formulation, and compliance. Its free Discovery Platform provides natural-language search across more than 80,000 raw materials, a reverse-engineering tool that creates a starting formula with trade names and concentrations from a pasted INCI list, retail product search, and INCI compliance screening.
Ingredient Vault document storage, a formulation workspace with co-pilot, custom private AI models, regulatory feeds, report generation, export, and API access are listed as Premium 'private cloud' offerings that require contacting the company. The company states SOC 2 Type II certification, encryption, and user-only data ownership for proprietary data used in uploads and private workspaces.
Key features
- Natural-language search across database of more than 80,000 raw materials
- Generate starting formula with trade names and concentrations from INCI list
- Screen INCI lists for compliance in Discovery Platform
- Upload and store ingredient documents for AI use (Premium Plan)
- Formulation workspace with co-pilot for creating formulas (Premium Plan)
- Train custom private AI models on company data (Premium Plan)
- Free Discovery Platform includes ingredient search, reverse engineering, and INCI screening
- Company states SOC 2 Type II certification, encryption, and user-only data ownership
- Premium Plan lists export capabilities and API access
- Ingredient Vault, formulation module, and custom models require contacting for Premium Plan
Potion AI at a glance
- Website
- potion.ai
- Category
- AI & Machine Learning › AI Search & Research
- Type
- Online tool
- Pricing
- Not confirmed. Check the site
- Platforms
- Web
- Open source
- Not stated
- Language
- English
- Last checked
- Oct 5, 2026 · Online when checked
- Listed
- Oct 5, 2026
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Potion AI FAQ
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