Klaviyo

Klaviyo combines email, SMS, WhatsApp, ecommerce marketing, and customer service tools with AI agents for campaigns.

klaviyo.com
Klaviyo homepage screenshot

About Klaviyo

Klaviyo is a web-based B2C CRM that brings marketing, analytics, and customer service together in one platform. It collects customer behavior, transaction, and engagement data in the Klaviyo Data Platform and uses that data for messaging across channels. According to the homepage, it supports more than 205,000 brands in 100 countries.

You can create and automate campaigns for email, SMS, WhatsApp, RCS, and mobile push. The platform includes AI agents such as Composer, which analyzes flows, segments, and forms to build campaigns, and Customer Agent for customer support. It also provides profiles, segments, a helpdesk, reviews, email templates, and reporting tools, with more than 350 prebuilt integrations.

It suits ecommerce businesses and marketing and support teams that manage customer data and omnichannel communication in one place. Data storage is available in the EU and USA.

Key features

  • Email, SMS, WhatsApp, RCS and push automation
  • AI agents for campaigns and customer support
  • Customer data platform with profiles and segments
  • Helpdesk, reviews and reporting tools
  • More than 350 prebuilt integrations
Best for: Ecommerce brands and teams managing marketing and customer service in one platform.
Good for
  • Combines marketing, service, analytics and data
  • Supports multiple messaging channels
  • Includes AI agents for campaigns and support

Klaviyo at a glance

Type
Website
Pricing
Not confirmed. Check the site
Platforms
Web
Open source
Not stated
Language
English
Last checked
Oct 5, 2026 · Online when checked
Listed
Oct 5, 2026

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Klaviyo FAQ

What is Klaviyo?
Klaviyo is a B2C CRM that combines customer data, marketing automation, analytics, and customer service in one web platform.
Which channels does Klaviyo support?
It supports email, SMS, WhatsApp, RCS for Business, mobile push, and social marketing.
What do Klaviyo AI agents do?
Composer helps build campaigns from flows, segments, and forms, while Customer Agent answers support questions. The homepage states Customer Agent answers 65% of questions autonomously.
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