Simple Analytics

Simple Analytics measures website traffic alongside GA4 and reports visits without cookies, personal data, or visitor IDs, according to its page.

simpleanalytics.com
Simple Analytics homepage screenshot

About Simple Analytics

Simple Analytics is a web analytics service that records pageviews, events, referrers and campaign parameters without cookies, personal data or visitor IDs. It is designed to run alongside Google Analytics 4 as an independent cookieless baseline, so teams can compare observed traffic with GA4 reports when visitors reject consent. Session starts are calculated from pageview context rather than from persistent identifiers, and country-level location is derived without storing IP addresses. Data is EU-hosted, and observed traffic can be pulled into other systems through APIs and exports. Because the two tools use different session definitions, matching metrics may not align exactly, and the homepage lists SOC 2 compliance as still in progress.

Key features

  • Records pageviews and events without cookies, visitor IDs or browser storage
  • Runs alongside GA4 to compare observed traffic against Google Analytics reporting
  • Derives country-level location without collecting or storing IP addresses
  • Stats API and Export API for pageviews, events, referrers and campaign data
  • Connects to Looker Studio, Power BI, data warehouses, CSV and JSON
  • EU-hosted data; sources include first-party proxy, GTM and WordPress
Best for: Analysts in agencies, enterprise teams and white-label partners who need visibility into pageviews, clicks, events and campaign traffic lost through consent banners, blockers and privacy restrictions.
Good for
  • Measures traffic without cookies, personal data or visitor IDs, so no consent banner is needed
  • Can be layered onto an existing GA4 setup rather than replacing it
  • EU-hosted, with data kept in Europe
Watch out for
  • Session definitions differ from GA4, so directly matching metrics can diverge
  • SOC 2 compliance is listed as in progress or coming soon
  • Pricing is not stated on the homepage

Simple Analytics at a glance

Type
Website
Pricing
Not confirmed. Check the site
Platforms
Web
Open source
Not stated
Language
English
Last checked
Oct 6, 2026 · Online when checked
Listed
Oct 5, 2026

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Simple Analytics FAQ

Does Simple Analytics require an analytics consent banner?
According to the page, no. It states that it sets no cookies, localStorage or similar browser storage, collects no IP addresses, and creates no visitor IDs, user profiles or cross-site identifiers.
Can it be used at the same time as Google Analytics 4?
Yes. The page describes running Simple Analytics alongside GA4, with GA4 continuing to handle reporting, audiences and conversion workflows while Simple Analytics adds an independent cookieless baseline of pageviews and events. The two tools use different session definitions.
How is Simple Analytics data moved into other tools?
The page lists a Stats API for aggregated data and an Export API for raw data, with outputs into Looker Studio, Power BI, a data warehouse, internal dashboards, CSV and JSON.
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