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Mixpanel

mixpanel.com SEO & Web Analytics Online toolFreemium

Product analytics for events, funnels, retention and cohorts. The free plan includes one million events a month.

Visit Mixpanel 3 alternatives
mixpanel.com
Mixpanel homepage screenshot

About Mixpanel

Mixpanel is a product analytics platform. According to its directory listing, it covers events, funnels, retention and cohorts. The homepage describes self-serve analytics for finding drop-off points in user journeys, along with session replay, experiments and metric trees in the same product.

Mixpanel also includes AI features. These include Mixpanel AI, which the homepage says can monitor products and surface insights, and an MCP integration that connects Mixpanel to AI assistants and tools. Its free plan is listed in the directory as including one million events a month. Pricing is otherwise listed only as freemium.

Key features

  • Product analytics for events, funnels, retention and cohorts
  • Session replay with AI-assisted trend spotting across replays and heatmaps
  • Magic Playlists that save replay groups by events or properties, with AI summaries
  • Design, run and analyze tests and rollouts alongside analytics
  • Metric Trees for linking product data to a company KPI view
  • MCP connection to Claude, ChatGPT, Cursor or other MCP clients
Best for: Product teams that want analytics, session replay and experiments in one platform.
Good for
  • Experiments and session replay sit in the same place as product analytics.
  • Metric Trees show product data alongside company strategy in one interactive view.
  • The homepage lists a 4.5 out of 5 score from more than 1,300 reviews.

Mixpanel at a glance

Type
Online tool
Pricing
Freemium
Platforms
Android, iOS, Web
Open source
Not stated
Last checked
Oct 7, 2026 · Online when checked
Listed
Oct 7, 2026

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Mixpanel FAQ

Does Mixpanel have a free plan?
The directory listing says the free plan includes one million events a month. Pricing is listed as freemium.
Can I run experiments in Mixpanel?
Yes. The homepage says teams can design, run and analyze tests and rollouts in the same place as their analytics.
Can Mixpanel connect to AI assistants?
The homepage says Mixpanel MCP connects to Claude, ChatGPT, Cursor or any MCP client, and that teams can tag Mixpanel Agent in Slack.
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Listing maintained by Chris McClure and the WebIndexly editors · Updated Oct 13, 2026 · How we rank